Public Relations and Communications Assistant Apprenticeship – Reference Number: ST0311
Who is it for?
Public Relations (PR) and Communications concerns the building, protecting and maintaining of positive reputation for brands, organisations and individuals. It also concerns the way those brands, organisations and individuals communicate about themselves, their products or their services with the public, via dierent methods. The industry employs over 63,000 individuals in the UK and organisations and employers come from the public, private and voluntary sectors. Typically, PR & Communications Assistants either work in agencies or in-house for employers. They communicate with different people: the media, the public, internal colleagues or any number of different audiences to get their client’s or organisation’s message across and influence opinions and behaviour in the most effective
They are responsible for researching and understanding their clients’ / organisation’s goals, and then using their digital and communication expertise to support the day to day delivery of effective campaigns in order to deliver specific or organisational objectives. This could take various forms including supporting social media activity, blogs, press releases or planning events. The occupation requires using one’s own initiative while supporting those leading on campaigns and so involves working closely with colleagues in a team environment.
What will be covered?
For more information on this apprenticeship, or any of the apprenticeships we have on offer please do contact us on 01865 515 255 and a member of the team would be delighted to chat this through with you. Alternatively, please do get in touch via email at firstname.lastname@example.org, or by filling in a contact form.
The length of this apprenticeship is typically 12-18 months.
Entry requirements will be determined by individual employers. Those who are unsure should contact the team directly on 01865 515 255, or via email at email@example.com. Apprentices without level 2 English and maths will need to achieve this level prior to taking the end-point assessment. For those with an education, health and care plan or a legacy statement the apprenticeships English and maths minimum requirement is Entry Level 3, and British Sign Language qualifications are an alternative to English qualifications for those whom this is their primary language.
Anyone successfully completing the apprenticeship will be eligible to apply for membership of the Public Relations & Communications Association (PRCA).
This is a Level 3 apprenticeship, similar to an A-Level.